This is the first TikTok account I built completely from scratch as a test. In just a few months, I grew it to over 1.5 million views on a single video and reached hundreds of thousands more across multiple posts. I understand how to work with the algorithm and I can use that same strategy to grow your brand on TikTok, Instagram, and Facebook.

My Portfolio-

Screenshot of social media analytics showing key metrics from August 18 to October 16, including post views, profile views, likes, comments, shares, and estimated rewards, with a line graph of activity over time.

Blooming Floral Café

A bright, menu-forward café reel designed to feel lively, modern, and approachable. Set to a mainstream soundtrack, this piece highlights Blooming Floral Café’s menu offerings through clean, rhythmic cuts and smooth motion shots that follow the energy of the music. Shot entirely on iPhone and color-graded for a fresh, natural look, the video focuses on color, texture, and movement to create a scroll-stopping short-form asset built for discovery.

Created for short-form ad placement across Instagram, Facebook, and TikTok.
Shot & edited by: Carson Lijana

Latte Vino-

A modern café reel capturing the refined, relaxed energy of Latte Vino. This piece uses smooth motion shots and subtle motion graphics to highlight the café’s clean design, warm lighting, and thoughtfully curated space. Shot entirely on iPhone and color-graded for a soft, contemporary look, the video focuses on movement and visual flow to create an engaging short-form experience that feels both polished and inviting.

Created for short-form ad placement across Instagram, Facebook, and TikTok.
Shot & edited by: Carson Lijana

Wee Bean Coffee Co.-

A cinematic café reel capturing the cozy atmosphere of a local Michigan coffee shop. Shot entirely on iPhone and color-graded for a soft, nostalgic aesthetic, this short film highlights the warmth of natural light, calm interior textures, and the inviting rhythm of everyday moments.

Created for short-form ad placement on platforms like Instagram, Facebook, and TikTok

Soundtrack: Midnight Jazz (Jazz Instrumental)
Shot & Edited by: Carson Lijana

Chicago Architecture Tour-

A cinematic night reel capturing the vibrant energy of Chicago’s downtown skyline. Shot entirely on iPhone and color-graded for a warm, moody aesthetic, this short sequence highlights movement, lighting, and atmosphere through river reflections, skyline symmetry, and urban night tones.

Soundtrack: Chicago Freestyle (feat. Giveon)
Shot & edited by: Carson Lijana

Rainy Nights in Detroit-

A late-night cinematic reel shot in Detroit, capturing the quiet rhythm of the city under the rain. Deep color grading and low-light framing highlight the contrast between warm streetlights and dark city shadows, creating a timeless, film-like mood.

Soundtrack: Smooth jazz
Shot & edited by: Carson Lijana

Autumn Sunset in Chicago-

A golden autumn evening captured in Chicago. Shot on an iPhone and color-graded to bring out the warmth of the season, this reel blends glowing skies, city reflections, and soft rain for a cinematic, timeless feel.

Soundtrack: Time After Time, Miles Davis
Shot & edited by: Carson Lijana

My Summer — Personal Film

A cinematic personal project documenting moments from my summer spent exploring, traveling, and living in the present. This personal film captures quiet reflections, time with friends, natural landscapes, and everyday experiences, while blending movement, light, and atmosphere into a cohesive visual story.

Shot across beaches, lakes, trails, and city spaces, I emphasize natural color, steady pacing, and intentional framing to evoke nostalgia and authenticity. Created to display composition and color grading techniques for brand and lifestyle content.


Soundtrack: London Summers, Odeal

Shot & Edited by: Carson Lijana